Now one of the largest retail chains of mass-market computers, PC World was established in 1991, and now employs 5,528 people across the UK.
In 2006, there were 163 PC World stores in the UK and Ireland, but a number of mergers have since taken place, expanding the portfolio of the company. Many of its current stores trade under the name Currys PC World.
Each store sells the latest laptops, desktops, iPads, tablets & mobile devices, software, printing devices, and network and storage items.
In a competitive market, PC World stores offers a strong customer experience, with bespoke computer and camera set-up advice, visual displays, maintenance and upgrade information. Customers are assured of the lowest prices, largely thanks to the Price Match system in place.
PC World has a number of ways for its customers to make payment including finance and leasing options.