Game is a high street company specialising in the sale of British video games.
Founded in 1991 in Basingstoke, the company has had a number of mergers and acquisitions, as the video game industry has changed dramatically over a relatively short period of time.
In the past, Game's leading competitor was Gamestation although Gamestation was bought out by Game, merging the two big names.
Game has 328 stores in the UK, and each store sells games for all major video game platforms. In addition, games are also sold under a 'preowned' label, in instances where customers have returned a used game for either cash or credit.
From a Game store, you are able to purchase anything video game related that you're able to think of. Consoles, video games, console accessories, even mobile phone accessories.
Game also have a reward system in place so that if you purchase products from them regularly, you can collect points and get yourself free products every so often.
For customers who want to make some quick cash, they can sell their old consoles and video games back to the store for a lesser price. You can also buy pre-owned video games which are cheaper than the retail price.
The company also operates an online store, Game.co.uk.